The Mastery Cup — The Founding Cohort of The Mastery 90

You're not failing — the system is

The 4 traps sabotaging good families' homeschools

Across hundreds of conversations with homeschooling parents, the same four failure patterns appear in nearly every struggling homeschool. None of them mean you're a bad parent. Left unaddressed, they compound every single year.

The Curriculum Trap

Hundreds — sometimes thousands — spent chasing the “perfect curriculum.” It works for three weeks, then falls apart. No one told you curriculum is the last decision, not the first. Without a foundation, no curriculum will ever stick.

The tell: a shelf of half-used materials, and a cart full of new ones.

II.

The School-at-Home Trap

Bells, subjects, timetables — you left the system but brought its blueprint with you. You're recreating an institution inside your living room, and within months everyone is burned out, including you.

The tell: your homeschool feels like a job neither of you applied for.

III.

The Comparison Spiral

Other families post highlight reels; you're living the behind-the-scenes. You scroll wondering what you're missing, while the quiet fear grows: what if I'm the reason my child falls behind?

The tell: you measure your child against everyone's kids but your own.

IV.

The Slow Drift

You pulled your kids for a reason — a real, powerful reason. But somewhere between curriculum planning and daily chaos, you lost the thread. Now you're surviving, and the dream that started all of this feels further away than ever.

The tell: you can't remember the last week that felt like the vision.

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The founding cohort of the Mastery Cup · or join the free community to explore first

Dr. Blake Willard, D.Ed.Min.

Founder · Homeschool Mastery Group

Founding School Principal D.Ed.Min. — Educational Ministry Homeschooling Father

Your guide

Meet Dr. Blake Willard.

If you found this page through his videos, you already know his voice. Here's the part the videos don't fit: Blake has been on every side of education — wilderness educator with at-risk boys, teacher, counselor, administrator, and founding principal of a private Christian school he built from the ground up.

Then he walked away from that school — the one he built, that was succeeding by every institutional measure — because of one unavoidable conclusion: the closer education gets to the family, the more powerful it becomes. The students who flourished weren't the ones with the best school. They were the ones with the best-prepared parents.

“I stopped founding schools for hundreds of families I couldn't fully serve, and started helping individual families found their own. One family. One mission. One school that finally fits.”

Now he homeschools his own daughters in Nevada and works directly with a small number of families at a time — not as a curriculum salesman, but as the educator in your corner: diagnosing your family, building your program with you, and coaching you until you lead it with full confidence. As part of this founding cohort, you become the founder of your own school — the same role Blake once held, now built entirely around your children instead of a room full of strangers' kids, alongside other families doing the exact same work.

D.Ed.Min. — Educational Ministry M.Ed. — Organizational Leadership Van Lunen Fellow Founding Principal 13+ Years Across Every Level Homeschooling Father

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The Mastery 90 — the framework

Four phases. One founding process.

Be the founder of your own school — one that perfectly meets the needs and values of your family and your children's unique learning style. Three pillars hold up every thriving homeschool, and a 4-Phase Blueprint installs them, refined across 13 years in education. In The Mastery 90, you found your school together with Dr. Blake — building as you go, implementing in real time, and adjusting until it fits your family exactly. It's the three-to-five-year struggle most parents go through, consolidated into 90 days.

Pillar One · Monday Calls

Your Family Blueprint

Before anything gets built, we get crystal clear on who you are — mission, values, goals, strengths, restrictions. Your child's education deserves to be built on your family, not someone else's template.

Pillar Two · Wednesday Calls

Your Homeschool Architecture

Daily rhythms, expectations, teaching approach, and curriculum — designed to follow the blueprint. Your curriculum serves your family. Never the other way around.

Pillar Three · Friday Calls

The Evergreen Method

Plan → Do → Evaluate. A continuous improvement system, so your homeschool is never stuck — it compounds. Year one done right pays interest every year after.

Evaluate

Family Foundation

A personal evaluation of where you are, what's working, and what isn't. Then we build your Mission, Values, and Goals — the north star for every decision that follows.

Weeks 1–2

CEO Mindset

Own Your Role

Unlearn the school model. Step into your identity as the CEO of your homeschool — the person who leads, delegates, hires and fires what isn't working, and defines what success looks like for your children.

Weeks 3–4

Build

Your Program

Design your daily rhythms, schedule, teaching approach, and curriculum — in that order. Everything flows from your foundation. Nothing gets chosen arbitrarily.

Weeks 5–8

Master

Implement & Lead

Live implementation with real-time problem-solving and weekly coaching. We don't stop until you are leading your homeschool with full confidence — on your own terms.

Weeks 9–12

Apply to Found Your School →

The founding cohort · 45–60 minutes · spouses welcome

What you walk away with

Everything you need. Nothing you don't.

✓ Personalized Homeschool Program

Built for your family by Dr. Blake — your mission, your children's learning styles, your real schedule. Not a template. A tailor's fit, not off the rack.

✓ 90-Day Implementation Roadmap

Week one, week two, month one — an on-ramp that builds momentum without changing everything at once. You always know what's next.

✓ Mission · Values · Goals Framework

Your family's north star. The MVG filter every curriculum, schedule, and educational decision passes through from here forward.

✓ Curriculum Chosen Last — Correctly

Curated selection matched to your values, pedagogy, and each child's profile. No more guesswork, no more wasted money on materials that don't fit.

✓ Direct Coaching Until Confidence

Weekly coaching plus a private WhatsApp line to Dr. Blake. It's an outcome-based program: we work together until you're leading with confidence — not until a clock runs out.

✓ The Evergreen Method

Plan → Do → Evaluate. The repeatable system you'll use year after year, so this is the last time you ever need someone else to run your homeschool.

✓ A Seat In The Mastery Cup

Real weekly points for showing up, doing the work, and helping other families — with a genuinely valuable prize that grows as the cohort does. Not a gimmick. A reason to actually finish.

What makes this cohort different

Real accountability. A real prize.

This is the founding cohort of The Mastery 90 — the first time it's ever run as a live group, running under its own name: the Mastery Cup. Every family gets HMG swag, a welcome book, and Blake's help building your home library, from day one — no competition required. On top of that, you earn real points every week for showing up, doing the work, and helping other families. And the prize grows publicly as more families join.

Tier 1

Curriculum Library

$1,000 toward the eventual winner's curriculum and homeschool library.

Unlocks at 3 families

Tier 2

Vegas Weekend

+ A paid family weekend retreat — lodging, food, and a hangout with Dr. Willard's own family.

Unlocks at 6 families

Tier 3

Homeschool CEO Package

+ A MacBook and an iPad, to the #1 point-earner.

Unlocks at 9 families

Format Shift

The Whole Room Wins

Every family joins a shared Vegas mastermind day, and the curriculum prize splits between the top three point-earners instead of just one.

At 9+ families

🏆 See The Full Mastery Cup → Book Your Call →

No stated cap — the prize just keeps growing. Watch it climb.

What families say

Results that speak for themselves.

“

We were arguing every day about what was most important for our children... Save the fights. Honestly, it's not worth it.

— Matt & Natalia, HMG Family

“

There is not a price that you could put on the knowledge, the support that I have been able to get from being in this group. My whole family — we have just gone from surviving to thriving, 100%.

— Holly, HMG Family

“

It's been awesome for my family to connect with other families and with Dr. Willard about how our home is the primary place of learning. It makes you feel a little less alone.

— Natalie, HMG Family

“

It's helped spark conversations with my husband to help us align our views and our values and what homeschooling should look like for us as a family.

— Hayley, HMG Family

“

The Homeschool Mastery Group has been life-changing for my family. Having Dr. Willard come alongside us through breaking the normal school mold has been everything for us.

— Matt S, HMG Family

Is this right for you?

The Mastery 90 is for the right families.

Dr. Blake accepts a small number of families each month precisely so every one of them succeeds. That only works when the fit is honest — in both directions.

This is for you if…

✓ You're done settling for an education that wasn't built for your family
✓ You're already homeschooling but know something is off — and can't name what
✓ You want to start right, without 2–5 years of trial and error
✓ You're ready to step fully into leading your child's education
✓ You see your family the way an entrepreneur sees a venture — worth investing in
✓ You want real accountability, not just a private, easy-to-abandon plan

This is not for you if…

✗ You want someone else to educate your children for you
✗ You're looking for a passive course to watch at your own pace
✗ You want another curriculum recommendation without a foundation
✗ You're not ready to commit to the process
✗ You want to keep doing it the way you've always done it

The investment

A meaningful investment in founding your own school.

→Private school resets every year. The average runs about $10,000 per student, per year — and the school keeps the skills. The Mastery 90 is a one-time investment in a skill set you keep for the next 10–15 years of your children's education.

→It replaces what you're already spending. Most families burn thousands on curriculum that doesn't fit, tutors who can't scale, and programs that leave them on their own. This ends that cycle — your curriculum gets chosen last, and correctly.

→It's outcome-based, not time-based. You're not paying for 90 days. You're paying for a personalized program, a confident leader, and a process you can repeat every year — backed by the Mastery 90 Confidence Guarantee.

→Paid in full or a 4-month plan. $8,000 paid in full, or four payments of $2,000/month — same access either way. Plans beyond 4 months aren't available for this cohort; the commitment matches the 90-day arc.

→Plus the Mastery Cup. Every family gets swag and library help from day one, and competes for a real, growing prize on top of the core program — at no extra cost.

The full investment is discussed on your strategy call — once Dr. Blake knows your family and can tell you honestly whether this is the right fit.

Common questions

Everything you need to decide clearly.

I'm already homeschooling. Is this still for me?

Most Mastery 90 families are already homeschooling — and know something is off. We don't throw away what's working. We diagnose it, keep your strengths, and rebuild the foundation underneath so the whole thing finally holds.

We're brand new. Is this overwhelming for beginners?

The opposite. Starting with the foundation means you skip the 2–5 years of trial and error most families go through. You begin with a program built for your family on day one — instead of reverse-engineering one after years of frustration.

My spouse isn't fully on board yet. Can this still work?

This is one of Dr. Blake's specialties. Both parents complete the family evaluation, and most couples discover they're more aligned than they thought — they were just seeing it from different angles. Each parent gets a clear, realistic role that fits their life. Bring your spouse to the strategy call.

My child learns differently — neurodivergence, speech delays, big gaps. Is this built for us?

Personalization is the entire point. Children with learning differences need consistency, trusted relationships, and a program built around how they actually think — which is precisely what a one-size classroom can't provide and a personalized homeschool can. Your child's profile shapes every recommendation.

What is the Mastery Cup?

The Mastery Cup is the name of this founding cohort — the first time The Mastery 90 has ever run as a live group instead of one family at a time. You earn real points weekly for showing up, doing the work, and helping other families, and the prize grows publicly as more families join. Full details on the call.

Is this still personal, or is it a group program now?

Both, on purpose. You still get your own evaluation, your own blueprint, and direct access to Dr. Blake. What's added is a room of families doing the same work at the same time — people who become part of your support system long after the 90 days end.

What happens after the 90 days?

You keep coaching access for a full year, and the relationship doesn't expire when the formal program ends. But the real goal is independence: by the end, you have the Evergreen Method — the plan-do-evaluate system you'll repeat every year on your own.

Is this approach specifically Christian or faith-based?

Dr. Blake leads from a Christian worldview and serves many families of faith — and also serves families who simply want an education aligned with their own values. Your family's blueprint is built on your mission and convictions. Nothing is forced into a box, including faith.

How much does it cost?

It's a meaningful investment — comparable to a single year of private school tuition, made once, for a skill set that carries your family for the next decade. The exact figure and payment plans are discussed on your strategy call, after Dr. Blake understands your family and can tell you honestly whether this is the right fit.

Wherever you are is a fine place to start

Two paths forward. Zero pressure.

Some families are ready to build now. Others need to watch, learn, and warm up first. Both are welcome — and both have a door built for them.

Ready to found · The Mastery Cup

The Founding Cohort

Work directly with Dr. Blake to found your own school — a homeschool built entirely around your family, alongside other families doing the same work — and lead it with confidence in 90 days.

✦ Personalized program + 90-day roadmap, built for you
✦ Weekly working calls and direct access to Dr. Blake
✦ A real, growing prize through the Mastery Cup — guaranteed confidence, too

Book Your Call →

Not ready yet? Start here — free

Start Homeschooling Community

Free for life ~~(normally $1/mo)~~

Join 1,000+ families learning to homeschool together — and get Dr. Blake's insights every single week, at no cost.

✦ Weekly challenges & accountability that keep your homeschool moving
✦ Live Q&A with Dr. Blake — bring your real problems, get real answers
✦ Templates, resources & the full training library
✦ Like-minded families who share your values and your vision

Join the Free Community →

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Stop borrowing someone else's homeschool. Found your own — with people beside you.